Meg Matthews got busy with the fizzy this afternoon (Wednesday) as she popped into the new SodaStream bar in Parkway, Camden Town. The trend-setting designer visited which is selling limited edition SodaStreams, the retro drinks maker. Last night (Wednesday), singers Sophie Ellis-Bextor and Shingai Shinowa were guests at a party in the shop. Known as C73 by business group, Camden Town Unlimited, the venue is a 'pop up' shop. This is the idea of putting temporary exhibitions and stores into vacant premises to brighten up shopping streets during the economic hardship of recession. The SodaStream shop is open until 6pm tomorrow (Thursday).